Sports Online Shop Based on Shopware Enterprise

About Dakine

Founded in 1979 on the island of Maui, the company was first known for its innovative surf products, which were joined in the 1980s by snowboard products and other extreme sports. In Germany, the brand is also known for its backpacks and streetwear. The German Dakine online shop is the world's largest online shop for Dakine products. It has also been awarded both the "E-Commerce Pioneer" and "Shop Usability Award". From there, over 80,000 packages are exported worldwide every year.

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Key Facts

High performance even under heavy traffic

Multi-language and multi-country platform

Target Group: B2C young and sports savvy

Collection operation with successor logic