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ESCADA
Brand- & Fashion Online Shop Based on Shopware Enterprise - Represented by supermodels such as Linda Evangelista, Claudia Schiffer and Cindy Crawford, loved by stars such as Princess Diana, Kim Basinger and Demi Moore, the ESCADA brand is known all over the world and is regarded as one of the leading women’s luxury fashion labels. Escada stands for a contemporary, colourful and effortless clothing style. In addition to the fashion labels Escada and Escada Sport, accessories, handbags, shoes and jewellery are also marketed. In 2017, turnover was over 100 million euros.
"For the further development of the online shop, dasistweb developed a convincing concept in consultation with ESCADA. The close and constant exchange, along with the high level of competence of dasistweb are the basis for the technical development of the online business at ESCADA."
Andrea Wunschel, Global Head of E-Commerce - ESCADA Online GmbHWhat we have achieved so far
Key Facts
Challenges
- Multi-language, multi-country shop - Own sales for USA and thus completely different technical conditions, but identical admin-istration - Ability to check collection change in advance and then publish everything online at the push of a button - In almost all world markets from Europe to America and Asia - Server for USA traffic locally situated in USA