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Fashion- & Brand Shop Based on Shopware 5 Enterprise
About Sportalm Kitzbühel
The Sportalm brand is positioned in the upper price segment and is particularly well known for its costumes and apparel. The company has been presented with several awards, such as GQ Brand of the Year and the Austrian State Coat of Arms. With almost 700 employees and 60 million euros in sales, the brand reflects the special attitude towards life in Kitzbühel, despite its internationality. For women who love Sportalm, originality and sophistication come together quite naturally. This creates unique, high-quality and authentic clothing with great attention to detail.
View ShopAmong other things, we have achieved this:
Successful introduction of Shopware
Significantly reduced administrative burden
Creation of flexible options for emotionally representing the brand
Key Facts
Target Group: B2C for quality and fashion-conscious customers
Duration: 7 months
Licence: Shopware 5 Enterprise
New Shopware modules:
Shop the look with a wide range of integration capabilities
In-house developed Shopware modules, such as Store Finder, Social Media Integration, Company History
Highly configurable header menu
Automated flag management for badges
In-house developed availability system for collections
Automated article management for collection changes
Sales price manager for corner pricelists and automated reductions within Europe and dif-ferent currencies at the touch of a button
Technical Facts
ERP: AS400
VHS System: Blisstribute
Two-stage article hierarchy
4-stage care management (ERP, VHS, Shop (manual), Shop (automated))
Search: Enterprise Search + dasistweb Powerup
E-mail Marketing: Cleverreach
Challenges
Developing a highly representative result for a luxury brand
Efficient budget management
Creating an automated collection management system
Taking the inventory availability model for a luxury brand into account
Comprehensive consulting services for technical implementation and data processing
Logging automated article activities
Our Services
Consultation
UI/UX
Technical Concept
Project Management
CMS Optimisation
Technical Implementation
Interface Development
Quality Management
